Do you know when you need to update your website?

Do you know how often a site needs an update or when you might need to?

There’s a chunk of the internet that’ll leave their websites, collecting dust for decades, before something breaks that they finally even decide to update their site. And that right there is a big yikes. At max, the shelf life of a website is usually 5 years without any noticeable changes. And that’s pushing it.

The best thing a website owner can do is update their website every 3–5 years. The upgrades you apply can be very minimal and would save you a ton of money throughout your business’s life span on the web. I’d even argue that you could potentially have more money in the bank by staying as relevant as possible. There isn’t a single person I’ve met that wouldn’t want more money, so you do benefit from regular updates.

No matter what stage your website is at, there are obvious and not-so-obvious indicators that can help pinpoint if you need that update to your website.

Obvious Indicators

It looks outdated and way behind web trends

How important is it for your website to even keep up with the current trend? You could be hurting your brand or business by not being up-to-date. Ask yourself this, what does my competitor…